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TV Monitoring

  • We record and capture content from all available TV platforms in Albania and Kosovo. That makes us the monitoring agency with the widest coverage of TV space.
  • Our recording infrastructure ensures high quality video and continuous signal streaming independent of on-air signals. In addition, we back up all TV recordings with supplementary sources in order to not rely on one method only.
  • Clients receive immediate video recordings of requested spots, mentions or news cuts. These are available on dedicated client online accounts, via e-mail and via file transfer.

At IDRAMEDIA we record and capture TV content from all available platforms and content providers for 24/7, and for 365 days a year. The captured content is then processed by dedicated operators who enter metadata into databases covering advertising or editorial content.

Free-to-air

Monitoring of all the major free-to-air TV channels takes up most of our TV monitoring capacity. This reflects clients' media activities whereby a large part of their marketing and PR budgets goes to these channels. Currently IDRAMEDIA records and captures content for 12 terrestrial channels but this can be adapted according to clients' requests. 

DigitAlb

Due to its high penetration rate in the Albanian market, this Pay TV platform is becoming increasingly interesting for clients who advertise their products and services. IDRAMEDIA produces special reports that provide insight into the advertising content of major DigitAlb channels such as Aksion, Autor, Drame, Hits, Thriller, Komedi, SuperSport, etc. 

Tring

We are the only monitoring agency in Albania that records and captures content from this Pay TV platform. We follow closely the development of this platform and can serve clients with accurate monitoring of it channels.

Local TV

IDRAMEDIA covers with monitoring services key local TV channels in regions such as Korce, Vlore, Shkoder, Elbasan and Durres.

 


 

POLITICAL ADVERTISING

IDRAMEDIA monitored ads aired on Albanian TV channels during the 2009 general election campaign. Click here to see data and video records of these ads.